NexonEV with its correct size and price will sell like hot cakes… if launched in Europe … but unfortunately Tata is more interested in selling Harrier Petrol/Diesel in Europe.
Tata also need to increase its EV volume which can only happen if it can reduce the number of models it has. Tata has become like the Samsung in mobiles… has oneHundredAndOne models…
Now that Tata has a Nexon & Punch… It really does not need a Tiago and a Tigor both in petrol and in electric…
What Tata needs now is VOLUME… VOLUME… VOLUME…
EVCO looks to be a strange idea…
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