Ola! Bhavish mere bhai… Khandar me premium bechoge kya?

Sadly disappointed with our visit to Ola Electric Showroom in Kalyan Nagar, Gotham City.

Selling ONLY PREMIUM eScooters in khandars?

The first look the Kalyan Nagar showroom gave was that Ola is running out of cash.

The showroom was a big spacious one… with few eScooters and eMotorcycles on one side and the rundown, shabby, old vehicles for repair sitting INSIDE the showroom on the other side.

The number of vehicles for repair are at least 3 to 4 times the number of vehicles for sale/display… Why the HELL are you showcasing your vehicles which are coming in for repairs… keep it in a damn warehouse or godown… or at least partition that area with a curtain.

50% of your customers are sure to get a heart attack after seeing the bad scooters. They will run away after seeing the vehicles coming for repairs… all kinds Gen1, Gen2 and even Roadster.

The date of visit was 4th April and Ola’s outdated offer of an “eScooter at Rs 50,000” was still running on its website as a click-bait.

Once you click it and enter the pincode… it shows you the real price… almost double its offer price.

By giving this time-constraint offers… people rush to the Ola Shop… then find out that offer has expired… then leave. This experience will break the spirit of Ola Salesmen.

The worst part was Ola Shakti (its Power Backup System) was not even on display. WTF? It seems like that thing was NEVER EVEN MADE in quantity.

Or it could be that the demand for it is very lukewarm because just like Ola Scooters the Shakti UPS too is VERY expensive in comparison to Lead Acid Battery UPS systems.

The Lead Acid systems are just one third the price of Ola Shakti. On top of that Ola has not made its cheapest 1.5kWh UPS available.

At the Ola Shop the cheapest vehicle was the 2kWh eScooter priced at Rs 92,000/- . Keep in mind Ather Rizta is available for Rs 76,000 in BaaS, Hero Vida for Rs 40,000 in BaaS and Greaves Rio 80kms range Rio at Rs 60,000. So why would anyone buy Ola?

OLA has held back its cheapest eScooters and cheapest UPS… preferring to sell just premium Vehicles and premium Shakti systems.

The blockbuster sales… (150% MoM) March 2026 sales of Ola are proof that more people are willing to buy lower priced vehicles than higher priced vehicles

PEOPLE WANT LOW PRICED SCOOTERS… NOT LONG RANGE SCOOTERS.

Bhavish yaar its your 5th yr in business and still not decoded that?

But when you are selling premium products at least give the showroom a little premium feel.

The showroom really looks rundown.. Khandar me premium bachoge kya?

Just look at any small MobilePhone shop… so well lit up etc while selling a 15,000 mobile phone. You are selling something 10 times more expensive.

The Ola showroom was supposed to look like an iPhone experiencce center or an Ather experience center. But it was not even like a Chroma or Vijay Sales showroom.

Poor quality Showroom is a VERY SERIOUS issue… and it was brought up in the Con-Call… but Bhavish brushed it aside by saying it is not so.

It is very obvious that Bhavish has NOT BOTHERED to visit every single shop. If he cannot do it then at least have a Facilities Manager.

ALL the shops now seem to be owned by Ola and the staff working there were employees. The sales guy I interacted was very nice person and showcased the vehicle and explained its features and price.

But who will trust salesman if the environment is not so trustworthy. It seems that most Ola showrooms don’t manage to sell even 1 eScooter a day… they sell 2-3 vehicles in a week.

A Facilities Manager (FM) ensures that an organization’s buildings, grounds, and infrastructure are safe, functional, comfortable, and efficient. FM should visit each and every showroom and ensure it is pleasing to the eye and neat and clean.

  1. 1. Bhavish has to close down more shops to ones he can visitand control. Start from 10 shops once again. Slowly increase. If you cannot do that employ a qualified Facilities Manager who can maintain uniformity of llook and feel of every Ola Shop.. and give him the required funds… only sales can bring money.

2. Pls… pls… pls keep your repair centers away from your sale shops… it doesnt need to be displayed and photographed… one photo can ruin your business.

Wake up… at least now!Ola shop reminded us of Hero Electric showrooms… just before it was closed down.

ON 06 April we visited Ola shop in Indira Nagar.

It was much better… neater and cleaner… properly arranged… more like a scooter showroom… but here also there are a huge number of old Ola scooters parked around the showroom. This gives a SINKING feeling to a customer entering the showroom.

Outside the Indiranagar showroom… one scene was playing out like it was from Mr Bean movie… 2 guys were trying to load a pickup with an Ola Scooter (without using a ramp)… wish we had taken a video… it would have been a viral video… just imagine trying to load a pickup with a scooter without a RAMP.

This showroom is maintained pretty well… even Airconditioner was working… staff are busy in what they are doing… nobody greets you at the door… you move around checking out the vehicles… still nobody approaches you… then we asked a staff… he sends us to another staff.

We inquire about the Rs 50,000 offer… first the staff says for 50,000 you will get only 60km range vehicle… so dont bool the 2kwh scooter, you book a 3kWh vehicle.

The staff said the lowest price vehicle on road is Rs 92,000/-AFTER ALL OFFER

BUT we all know a 60km scooter has not been launched by Ola… but she claimed a Rs 50,000 scooter will give just 60km range.

I challenged her to show a 2kWh 60km scooter on the pamphlet with specifications… she FAILED. She was going on about buying a 3kwh vehicle… blah… blah… blah she said no finance was there for Rs 92,000 vehicle after all the offers… she said how anybody can sell eScooter for Rs 50,000 its not possible.

The staff clearly seemed to have no proper knowledge… ELSE they were trying to fool us into purchasing something bigger.

Well Ola Shakti was on display here… but it seems to be in short supply.

ITS BEST OLA CLOSE DOWN ALL ITS SHOPS AND HAND THE SALES TO EXPERIENCED SALESPEOPLE OF VIJAY SALES… just like how TV, Refrigator, WashingMachine and AC companies do it.

We found the Salesman in Kalyan Nagar to be very good although the shop was not in very good condition… He encouraged us to even sit on the scooter and the Motorcycle to get a feel…. But the Salesgirl at Indiranagar was not that good… She was like buy the “3kwh vehicle… Buy the 3kwh vehicle… buy the 3kwh vehicle” she did not even have a proper sales pitch… in contrast you walk in to any TV showroom and the salesman will give you a good sales pitch… even though every single TV is identically the same.

The similar branding of calling EVERY scooter (7-8 of them) S1 and every motorcycle Roadster… especially they all LOOK THE SAME… it’s very confusing for even us… imagine a layman… It would be better if they had a name like Ather did with Rizta… and reduce the options to just 3 instead of 7-8 options… this will help better targeting for particular audience:

Eg :

Roadster/S1- “Eagle” for long range 500kms Range

Roadster/S1 – “BattleTank” for 250-300km range

Roadster/S1 – “Katta” for 100kms range

In each of the above category there can be a Regular variant… and a Premium variant.

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